Marvel has created a new way for fans to become part of a comic book adventure, and it all starts by communicating with their favorite heroes. Thanks to a partnership with Conversable Inc, a chatbot will launch in conjunction with the release of Secret Empire. This technology combines natural language processing (or NLP) and machine learning in a way that will allow readers to be part of a new adventure by Eisner Award-winning author, Jim McCann.
As part of this unique experience, fans will be able to chat with Spider-Man himself. They'll also find a variety quizzes, puzzles and exclusive first-looks. Users will be able to engage in this fun experience through Facebook Messenger and Twitter DM.
“We are so excited to debut a brand new way for our fans to engage directly with some of the Marvel characters during the events of SECRET EMPIRE and have the added ability to have their local comic shop’s location sent directly to fans so that they can further explore the entire Marvel Universe,” said Julie Gerola, VP/GM Marketing & Digital Operations.
Be sure to learn more when you visit your local comic shop to get Secret Empire on May 3rd.
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